Hero Banner Battle
Compare different homepage hero sections — such as product-focused vs. lifestyle imagery — to see which one hooks your visitors best.
Why it matters:
Your hero banner sets the emotional tone of your brand and influences your visitors’ very first action.
Pro Tip!
Keep headline text under 10 words and test image brightness — small readability changes can have a big impact on CTR.
Example Setup:
Test how your conversion rate changes when swapping the lead image style.
| Test Group | Hero Type | Hero Description |
|---|---|---|
| Control Group | Product Focused | “Main product displayed with CTA: ‘Shop Now’” |
| Test A | Lifestyle | “Model using product with tagline: ‘Made for Everyday Adventures’” |
| Test B | Offer-Based | “Hero displays current promotion: ‘Free Shipping Over $50’” |
Example Insight
A fitness brand saw a 27% lift in click-through rate (CTR) with a lifestyle hero compared to a static product-only banner.
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TestSignal Team