Sweet Spot Finder
Finding your “just right” price point is where the magic happens.The Sweet Spot Finder test helps you understand how sensitive your customers are to small price changes — revealing the perfect balance between conversion and profit.
Start Simple
Test slight price increases and decreases (like ±10%) to see how shoppers respond. You’ll quickly learn whether your customers care more about savings or stability — and how that impacts overall revenue.
Pro Tip!
If you’re hesitant to test your entire store, start with a single product or collection and build from there.
What This Test Might Look Like
| Product | Control Price | +10% | -10% |
|---|---|---|---|
| Product A | $10 | $11 | $9 |
| Product B | $20 | $22 | $18 |
The Control Group should match your current live price. Keeping one group consistent ensures a reliable baseline, so your results are accurate and actionable.
Example Insight
One brand ran this test on their top-selling collection and discovered that the -10% price variant drove a 38% lift in conversion, leading to a 15% increase in total revenue — proof that small changes can make a big impact.
TestSignal Team