Welcome to TestSignal

What Can We Test with TestSignal?

TestSignal is an A/B testing platform built for Shopify merchants to help you grow through smarter, data-driven decisions. It lets you easily run experiments on your product prices, shipping rates, store themes, product images, descriptions, and layouts — all without writing a single line of code.

With TestSignal, you can finally understand what truly influences your store’s conversion rates, revenue, and customer behavior. Whether you’re testing a new price strategy, optimizing your checkout flow, or comparing different designs, TestSignal makes it simple, accurate, and fully integrated with your Shopify store.

Why TestSignal?

Shopify makes it easy to launch a store — but not always to know what actually works best. TestSignal takes the guesswork out of optimization by helping you see what really drives performance across your storefront. With TestSignal, you can:

• Test product prices to find your most profitable sweet spot.
• Experiment with shipping rates to understand how cost impacts checkout.
• Compare product images & descriptions to see which version converts better.
• Try different themes or layouts to enhance the shopping experience.

What Can We Test with TestSignal?

TestSignal gives you the flexibility to experiment with nearly every key element of your Shopify storefront — so you can learn what truly drives conversions and growth.

See below for more details on the types of experiments you can run. If you don’t see what you’re looking for, or need help setting up a custom test, our support team is always here to help.

Pricing

Take the guesswork out of setting your product prices with real-time A/B price testing. Discover the “sweet spot” that maximizes profit, revenue, and conversion rate — and stop relying on intuition alone. Getting Started

Shipping

Find the shipping rates and thresholds that work best for both your business and your customers. TestSignal helps you experiment with different shipping costs, free shipping offers, or minimum order thresholds to balance conversion and profitability. Getting Started

Product Images

Visuals are often the first thing shoppers notice. Test different product photos, angles, backgrounds, or styling approaches to see which images get more clicks, add-to-carts, and purchases. Getting Started

Product Descriptions

Your words can make or break a sale. A/B test product titles, descriptions, taglines, and bullet points to discover what messaging best communicates value and drives conversions. Getting Started

Store Themes

Your store’s theme sets the tone for your brand. Experiment with different Shopify themes or design templates to see which one delivers the best shopping experience and conversion performance. Getting Started

Store Layouts

Layout changes — even small ones — can have a huge impact. Use TestSignal to test homepage arrangements, collection layouts, call-to-action placements, or checkout flow variations to identify what layout helps customers move smoothly through your funnel. Getting Started